golden hours

It has been said, blogged and shared a lot of times that the best hours to shoot outdoors is an hour after sunrise and an hour before sunset. Then, I found an interview with professional photographer Dan Lipow on what to do with the rest of the day. :)

Q. The hours just after sunrise and before sunset are the best times to photograph outdoors. But what do you do the rest of the day?
A. First, you can utilize your camera’s ability for exposure compensation. If you underexpose a very bright scene, by one-third or two-thirds of a stop, that adds richness to it. I also set my camera’s white balance to a cloudy setting or an open shade setting. These settings will help warm up the image, and that can add a lot more dimension to the photo.

You can read the rest of the interview here.

cyber success

I have a guy friend who co-owns a shoe store in the provinces. I must say he is quite successful. I asked him why not have a branch in the metro. He said they have done more than that. They now have an online store that ships to anywhere in the world! It may look easy to put up an online store that you’d think you could do it on your own. When in fact, he said they owe their online store’s success to an ecommerce fulfillment program they have invested on.

Well, for a non-business person like me, I always thought those online stores were so easy to put up without knowing you really need experts to succeed. Now I know better.

   

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